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Color It In


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About This Franchise!


Quick Facts

/Initial Franchise Fee$24,900
/Total Investment$83,400 - $141,500
/Year Founded2010
/# of Existing Units1
/Royalties6% of Gross Revenue

About Us

Founded in 2010 in an effort to bring quality fine art classes to Whittier, CA.
Sara’s philosophy about art is simple: art should be fun! Her program focuses on two main goals: 1) developing strong technical skills and 2) infusing the imagination to encourage visual story-telling. Without technical ability, the artist will struggle to properly express what is in their imagination, and without imagination, there is no fun. She has developed super easy techniques that teach her students how to successfully execute a picture from beginning to end. Her program takes the guesswork out of art, so you can unlock your hidden talent.


Color it In is a walk-in, self-serve coloring book and painting studio concept that also offers art classes by appointment. The main room will sell children and adult coloring books, paint by numbers and blank canvases, along with all the art supplies needed for these artistic adventures. Customers will be welcome to sit in the studio for as long as they need to finish their project. A basic coffee and wine bar will be available to enjoy while creativity flows (hot chocolate or milk for the kids). While this room remains open, the second room will be generating its own profit simultaneously by hosting art classes This dynamic duo of studio rooms will offer a supportive environment for those who may feel intimidated by the art process but want something easy and creative to do, while at the same offering formal lessons to those who want to learn more. This concept will attract a wide range of customers; meet up groups, parent & child, couples looking for a date night, the lone artist who wants a place to meet other like-minded people, and students in the need for quality art classes. This concept was designed for maximum profitability in a fun and rewarding industry.


Each franchisee will be taught the unique methods used in our teaching model to be able to guide our students and guests through the various programs: Kids Art Program, Teen/Adult Art Program (drawing, pastels, acrylics, watercolor, colored pencils, markers, charcoal, etc), as well as Art Parties, Art Camps, and Adult Paint n Sip Nights.


Color it in offers two different types of franchise opportunities. You can choose to own a single unit franchise which allows you to operate your own Color It In in a protected territory of your choice. Color It In also offers area development franchises for those looking to lock down a larger territory and slowly build a series of Color It In locations/territories.


Owning a Color It In provides you the opportunity to partner with an industry leader. You will directly work with the founder and CEO who has years of successful experience in the art world. Sara has geared her company to provide you with knowledge, support, and training that will allow you to effectively meet and surpass any consumer expectations.